Don’t ignore these buyers

In this week's email, I want to share a simple insight from a conversation I had with one of our Partners at Hortons. 

It was about the idea of providing viewings to non-proceedable buyers. We both felt that if handled correctly, non-proceedable buyers offer enormous potential.

I wanted to share this because, although it's a simple topic, it's often overlooked. I also believe that in this market, real gains are made through the accumulation of many marginal improvements. Hopefully this approach can help provide one more marginal improvement to your business.